When you are starting in SEO or trying to increase traffic for your website through SEO for your business, there may be a chance where you are looking for answers to your questions. The web can be confusing when finding solutions to even the most straightforward questions, especially when there are often contradictory answers out there. In this fast-paced digital world, things constantly change. It might not be the same tactic that worked a few years ago. Nevertheless, some things in SEO remain relatively static that require explanation in layman’s terms. So, how long does SEO take to work?
In this week’s article, we have answered a few commonly asked questions about SEO.
1. Do I Need SEO For My Business?
Yes. You should consider SEO as part of your marketing strategy for your business. With search engine optimisation, you can increase your traffic without spending money on each click. Your website will be charged for every click that comes from PPC ads. However, for organic search engines. The traffic is basically free if it is ranked organically. It may sound as easy as it is simple, but of course, ranking a website on search engines requires skills, resources and time.
When you rank your website on the search engines, you will receive free traffic that will not incur any click costs. It will also continue to stream even after the ads are turned off. Organic ranking will provide you with 24/7 visibility. In other words, unless you pay attention to SEO, your brand will benefit from this traffic. Therefore, SEO is a necessity for most businesses. A company’s SEO strategy is crucial, no matter what size or type it is. SEO should not be neglected whether it is a local, international, or eCommerce business.
2. How Can I Rank My Website With SEO?
To start off, you need to know what people are searching for on Google to optimise your website effectively. The SEMrush Keyword Magic Tool or Google’s Keyword Planner are two tools you can use. You can use the tool to search online for a term that you think people would use to find your business. A list of related keywords, including their frequent monthly searches will be shown to you. As a result, you can develop a better understanding of what people are searching for and inform your strategy.
If you would like to read more about SEO Vs PPC, click here.
3. How Long Does It Take To Rank On Google?
To answer this, the honest answer is: It depends.
Launching a website, optimising your title tags and ranking within a few weeks is no longer possible. It is impossible to launch a website and expect it to rank it immediately overnight. Search engines rank relevant sites that have gained authority over time. Hence it takes time for a website to rank organically. To rank highly on Google, you must earn your way there.
A standard answer is anywhere between six months and one year. However, again, this depends on your resources and your competitors. It also varies according to each industry. The ranking process for a local term (e.g. hairdresser in [location]) might only take a few months, but ranking for a term such as ‘candles’ could take a few years.
Conclusion
SEO ensures that your site is displayed and viewed correctly when an individual searches. The aforementioned are some of the few SEO FAQS we often get. However, it is not everything about SEO. One of the best ways to understand more about SEO is to ask questions. Ask an SEO expert for your SEO doubts. Here at Digital Bazaar, we help clients create a holistic approach to your website visibility.
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