Articles

Successful Social Media Campaigns

Successful Social Media Campaigns

A lot of people think that creating a social media campaign is just about posting some pretty pictures on a few platforms and then sitting back to see the rewards come in. Sadly it isn't quite as easy as that, but this week we are going to look at an 8 point plan that...

SEO Audit Overview

SEO Audit Overview

What does SEO mean? In short, when you search for something on Google you expect to see the best and most appropriate results for your search query at the top of Google, correct? The real objective of SEO, is to get top rankings on Google so that new customers...

Proven Marketing for Tradies

Proven Marketing for Tradies

Being a tradie isn't always easy. The main issue that we have come across when working with Tradies is the need to generate ongoing leads and to convert those leads into paying clients. Often a tradie will work on a specific job and then move on, so it is imperative...

The Power of Landing Pages

The Power of Landing Pages

What is a Landing Page? Landing pages are any web page that a consumer can land on, but in the marketing realm, they are usually a standalone page, distinct from your homepage or any other page, that serves a single and focused purpose. A landing page is a follow up...

How to Optimise a Website for Mobile

How to Optimise a Website for Mobile

Back in 2015, Google changed its algorithm to penalise websites that do not optimise for mobile. This means that you are already six years behind if you have not already ensured that your website is optimised for mobile. The changes in the algorithm mean that searches...

Website Audits

Website Audits

What is a website audit? A website audit involves analyzing your website for technical, user experience, and SEO issues. Some benefits of this process include finding things that may be: Hindering your website’s traffic potential in organic...

SEO For Small Business

SEO For Small Business

What Is SEO And Why Do I Need to Know About it?  Search engine optimization is the process of improving your online presence in a manner that can grant more exposure, increased user traffic, and better-qualified clients. To help you understand more about this...

Customer Experience – Optimising the Customer Journey

Customer Experience – Optimising the Customer Journey

What is Customer Experience? Customer experience (also known as CX) is defined by the interactions and experiences your customer has with your business throughout the entire customer journey, from first contact to becoming a happy and loyal customer. CX is an...